🤝 BFF Take
JEPI Has Lower Cost and More Assets — DIVO Has Better Quality Holdings
DIVO (Capital Group Dividend Value ETF, formerly known as DIVO from Amplify) and JEPI (JPMorgan Equity Premium Income ETF) are both popular income ETFs that use options strategies to enhance yield. DIVO holds roughly 25 high-quality dividend-paying stocks and selectively writes covered calls on individual names — offering more upside participation than a systematic call-writing strategy. It charges 0.55% and typically yields 4-6%. JEPI holds the S&P 500 plus uses equity-linked notes (ELNs) to generate additional income — yielding 7-12% monthly but capping significant upside. JEPI charges 0.35% and has over $40B in assets. DIVO's selective approach has maintained better total returns in bull markets; JEPI's scale and lower fee make it more accessible. Neither replaces a core equity holding.
📋 Quick Takeaways
💵JEPI yields 7-12%; DIVO yields 4-6% — JEPI pays more income but caps upside more aggressively
💰JEPI costs 0.35% vs DIVO's 0.55% — JEPI is cheaper despite being the higher-yielding option
📊DIVO holds ~25 quality individual stocks selectively; JEPI uses S&P 500 stocks plus equity-linked notes
📊 Data-Based Take: JEPI has the lower fee
Whether the lower-cost fund suits your situation depends on your existing holdings, account type, tax situation, and how you use each fund. This is a cost comparison, not a personalized recommendation.
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Reviewed by a CFA® Charterholder · Data updated Jun 2026 · Educational only, not financial advice
DIVO
Capital Group Dividend Value ETF
JEPI
JPMorgan Equity Premium Income ETF
📋 DIVO vs JEPI — Key Facts Side by Side
| Metric |
DIVO |
JEPI |
| Fund Name |
Capital Group Dividend Value ETF |
JPMorgan Equity Premium Income ETF |
| Issuer |
Capital Group |
JPMorgan |
| Tracks Index |
Active (Dividend + Selective Covered Calls) |
Active (S&P 500 + ELNs) |
| Expense Ratio |
0.55% |
0.35% ✓ |
| Cost per $10K/yr |
$55.00 |
$35.00 |
| AUM |
$4B |
$40B |
| Holdings |
25 |
120 |
| Inception |
2016 |
2020 |
| 1-Year Return |
+10.20% |
+9.40% |
| 3-Year Return |
+8.40% |
+6.20% |
| 5-Year Return |
+11.80% |
+0.00% |
| Avg Bid-Ask Spread |
0.02% |
0.01% |
Data from ETF BFF database. Returns are annualised. Not investment advice.
📊 DIVO vs JEPI — Annualised Returns
Annualised returns (trailing, price-based). Past performance does not guarantee future results.
🎯 Should You Buy DIVO or JEPI?
Choose if...
DIVO
- You already use Capital Group and prefer staying within their fund family
Choose if...
JEPI
- You want the lowest fees — saves ~$20/yr per $10K vs DIVO
- You want broader diversification (120 holdings vs 25)
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❓ DIVO vs JEPI — Frequently Asked Questions
What is the difference between DIVO and JEPI?
DIVO holds ~25 quality dividend-paying US stocks and selectively writes covered calls on them — the fund manager chooses which positions to sell calls on and when, aiming to capture premium without giving away too much upside. JEPI holds S&P 500 stocks plus equity-linked notes (ELNs) that generate income equivalent to selling index options. JEPI is more systematic and generates more income; DIVO is more active and preserves more upside.
How does JEPI generate such high monthly income?
JEPI combines S&P 500 stock holdings with equity-linked notes (ELNs) — structured products that pay JEPI an income stream based on the premium from selling covered call options on the S&P 500. The amount of income varies with market volatility: when volatility is high (and options premiums are elevated), JEPI generates more income. When markets are calm, income drops. This is why JEPI's yield fluctuates considerably.
Has DIVO or JEPI performed better?
DIVO has generally produced better total returns in strong bull markets because its selective covered call approach preserves more upside participation. JEPI's systematic call-writing caps most of its upside. In flat or slightly down markets, JEPI's higher income tends to produce competitive total returns. Over the full period since JEPI's 2020 launch, returns have been similar, though comparison periods are limited by JEPI's short history.
Are JEPI and DIVO appropriate for retirement income?
Both are commonly held by retirees seeking monthly income. JEPI's high monthly distributions and broad S&P 500 base make it popular for income-first investors. DIVO's quality focus and selective option writing may provide slightly better capital preservation over time. Neither is appropriate as a complete retirement portfolio — both can decline significantly with equities and don't provide the bond-like stability many retirees need.
What taxes do JEPI and DIVO distributions have?
Both JEPI and DIVO generate income that is partially or fully taxed as ordinary income rather than qualified dividends. JEPI's ELN income is typically taxed as ordinary income; the stock dividends within JEPI may qualify for qualified dividend rates. DIVO's option premium income is typically short-term capital gains (ordinary rates). Tax treatment varies by year and holding. Both are more tax-efficient in tax-advantaged accounts (IRAs) than in taxable accounts.
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📄 DIVO & JEPI Fact Sheets
ℹ️ Data shown is for educational purposes and may not reflect the most current figures. Returns are trailing price-based and exclude dividend reinvestment. Past performance does not guarantee future results. ETF BFF is not a licensed financial advisor — this is not personalized financial advice.